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IMAGINE Berks is here!

The IMAGINE Berks Strategic Economic Development Action Plan was adopted and  implementation is underway. Stay up to date with implementation and our public presentations by joining our mailing list!

To download and read the plan, click on the picture

of the plan to get started!


The County has identified $27 Million + for Year 1

implementation strategies to date.

To learn about what this funding is supporting,

check out the Blog.

Learn more about the 6 month update in this

comprehensive overview.

Want a short overview of the plan?

Download the IMAGINE Berks Handout here. 



IMAGINE Berks was more than a planning process...

It continues as an opportunity for the community to direct actions to realize our vision of Berks County as a place where all residents and businesses can thrive, entrepreneurship and innovation flourish, and the region’s diversity is celebrated and supported, enabling all Berks County residents to prosper.

Sure, the result of the work was an Economic Development Action Plan, but that was just the first milestone.

From there we are investing time and resources into implementing the plan with our community partners. 

This website is an evolving resource to share information about the plan and its goals. We hope that you stay up to date as we implement the strategies — let’s imagine and build a better Berks County.

Berks County Team

The Berks County staff team is led by Pamela Shupp Menet, AICP, CEcD, Director of Economic & Community Development and includes:

Derek Harris

Economic Development Coordinator

Ken Pick

Executive Director,
Berks County
Redevelopment Authority

David Hunter

Executive Director,
Berks County
Planning Commission

Jeremy Zaborowski

Executive Director,
Berks County Industrial Development Authority

Ashley Showers

Assistant Director,
Berks County
Planning Commission

Advisory Committee

Jamal Abodalo

Director of Community Development & RRA,

City of Reading

Anthony Pomponio

Chief Lending Officer,
Riverfront Credit Union

Daniel Egusquiza

Executive Director,
Barrio Alegría

Aaron Gantz

Senior Economic Development Director, GRCA

Bryan Cole

NAI Keystone

Nathaniel Guest

Executive Director,
Colebrookdale RR Preservation Trust

Joe Malda

Economic Development,
First Energy/Met-Ed

Gregory Downing

Executive Director,

Lisa Weaver

Social Entrepreneur Specialist, Berks LaunchBox-Penn State

Violet Emory

Executive Director,
Berks Latino Workforce Dev. Corporation

Becky Eshbach

Director of Marketing
& Strategy,
UGI Utilities, Inc.

Emily Wangolo

Executive Director,
Dept. of Agriculture,
Berks County

Chris Spohn

Director of Project Development, Pre-College
and Summer Programs, Albright College

Keith Mooney

Berks Art Council

Dayana Blandon

HR Manager,
DAK Americas, LLC

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